Convince the client that you understand their problem. The more they believe you get where they are coming from, the more likely they are to want you to help them solve it. Before you even think about a proposal, have a conversation with them over the phone or in person where you are simply asking questions and listening.
This is the secret of a great salesperson: Literally, word-for-word, parrot their words back to them when creating your proposal. They used those words when they spoke to you over the phone…take notes, and use that terminology when creating your proposal.
Business proposal templates
No business wants a website. A website is simply some code in the web that can be accessed by anyone with the web address and displayed in the browser.
If a client asks you for a website, they are really asking for:. What they want is a way to make their business better. When writing your proposal, keep in mind what they really want and phrase your solutions with that focus in mind. Think about those two statements from the eyes of a prospective client. Which of the two would you be more likely to hire? We all tend to do business with people that we already know, like, and trust. Ultimately, it would be great if you already knew the client before submitting the proposal. However, this is not always the case, or even possible.
That being said, you can take some steps now that will help that become more of a probability. Do you serve a particular industry or niche? If so, go to conferences and gatherings where those folks tend to congregate, and network some new relationships. Talk to them about themselves. Afterwards, follow up with a thank you email. Follow and interact with them on Facebook, connect with them on LinkedIn.
Okay, enough about the prep work. What do you actually put into one of these proposals? What are the elements of a winning proposal? The first section of a proposal should include the needs or problems of the client. This is the section to highlight what you hope to attain after this project. Here you write out, in detail, how you are going to accomplish the goals and objectives previously described.
What technologies will you use? Specify as much as you can about the scope of this project, because this is the section that will protect you when the client wants more than you thought you were signing up for. A specific scope of work not only protects you, but shows the client that you actually know what you are talking about.
Proposals vs. Estimates
Guess who won the bid? The person who sounded like they thought this through and had a plan. During the pre-proposal phase I usually try to get an idea of what timetable the client is working with. Do they expect this done in a week? Find out what they are expecting, thinking about what you are reasonably able to deliver on, and write that out in the timetable. Set deadlines that will not only keep you on track, but will make them feel good about the progress of the project. Ahh, the money question. How much is this going to cost? Just like the time-table, I try to get a feel for the budget of the client before submitting a proposal.
Even if it just a range, it is helpful to know what they are planning on spending on this project. Of course, you want to be fair and offer a deal if you can, but sometimes submitting a proposal well under their expected budget can lose you the job. Hopefully, if you knock the other aspects of this proposal out of the park, as long as you are reasonably within their budget, they will choose you over the cheaper option.
Clients feel better knowing that there is a small team working on making their business a better place, especially if those team members have multiple successes behind their name. Earlier in the proposal we included some goals and objectives. How will you know whether those are hit? The evaluation section may just be a rehashing in other words of the objectives section, but it is important to have these items listed out somewhere in the proposal so it is clear when the project should be labeled as a success or not. How much advance notice of acceptance do you need before beginning this project?
Who should contact who after you send this? Is a deposit required with the acceptance of the proposal? Even if it is a simple sentence that clarifies that you will be waiting on them to respond to this proposal before any work will begin, it is good to point this out specifically within the proposal to clear up any miscommunication.
Surprised to see this section at the end of the proposal instead of the beginning? While it is good to highlight the awesomeness of your company here, your goal is to convince them that you will bring success to their company. So there you have it, the major sections of a proposal. Well, the good news is that you can re-use some of this content from proposal to proposal, and they will become easier to generate. Even the goals and objectives might be re-used from time to time depending on how similar your client situations are.
Photography project proposal template will help to get a photo services quote done quickly. The sample covers the most of what professional photographer would need: Speaker Proposal Template is a professionally written document designed for companies that provide external speaking services at great range of events. If your job is to create unique brand platforms including visual identity elements, key messages and accurate market positions then this proposal will help you win new clients.
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How to Write a Winning Business Proposal (Plus a Sample Template)
Here is an example of a proposal sample for renewable energy sector — solar panel installation and maintenance proposal template. Are you a professional writer copywriter looking to create your first proposal? This web design proposal template is offering design and development of WordPress-based website.
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The Cleaning Proposal template gives good general details about a company and the range of cleaning services they offer, as well as providing a basic services agreement and service schedule. This proposal will work great for restaurants, catering companies, etc. Is Real Estate your business? Our Commercial Lease proposal template comes loaded with all of the terms and language that you need in order to sign an agreement that you can be comfortable with. The template is suitable for anyone in the web design field looking to offer eCommerce solution on top of Magento. Web development sales proposal for midsize agency specializing in web design, graphic design, and search engine optimization.
Business proposal templates - Free sample of proposal
This proposal is aimed at scientists and researchers working in different fields. The template guides you and contains notes that will help you bring all of your research thoughts into professionally formatted proposal. The Property Management proposal template is a great document to use for a full-service property management company, providing rental property supervision and management.
Pest Control proposal template is a ready-to-use document for companies that offer a wide range of pest control services and management solutions in commercial and residential premises.
Use this tutoring services proposal template to increase your sales in online modules and look more professional. This proposal will work great for construction companies that deliver complex flooring installation and repair solutions for all types of projects. This architect consultancy template offers planning and design services for new builds and renovations, as well as supervision and coordination of the construction process. This Marketing Recap proposal template is made for those who plan and manage marketing campaigns through event and entertainment venues.
Insurance proposal template is a general outline of the terms and conditions including such sections as Property Insurance, General Liability Insurance, Business Automoble Insurance, etc. Video Production proposal template was created for the movies and motion graphics professionals.
Document proposes a sample film production to potential investors. PR or marketing agency? Try this template to come off more professional and attract new clients. Our Laundry Services proposal is an official document which helps your company offer an array of laundry services and products to organizations or individuals. This Accounting Template would work great for any firm that operates as an outsource partner providing financial services in areas including accounting, bookkeeping and controller services.
This template is ready to use for a rental company who specializes in leasing solutions for contractors and retail customers. This is a highly detailed and well-written proposal for a full-service landscaping company providing a wide range of design and maintenance services, for both residential and commercial clients. Quote Roller set out in to streamline the sales proposal process. Today, thanks to our dedicated team, hundreds of thousands of sales pros depend on our quoting, proposal, and contract management solution. Give Quote Roller a try, and see how a primed-to-close quote, proposal, and contract process can help you pull off your highest win rate ever.
No credit card required. Business Plan Template This easy-to-use, detailed template helps you create a thorough business plan, including financial charts and examples.
Marketing Proposal Template Generic marketing proposal sample created for sales teams in small marketing agencies. Graphic Design Proposal Template This template will work great for graphic design teams that provide services both in creating compelling designs and in end-to-end project management implementation. Construction Proposal Template Well-written building and construction proposal template.