If I Told You I was Lying - Would You Believe Me? (kindle select series)

It only took a couple hours to copy and paste the 60, words into a page Microsoft Word document. I was ready to move on to the title and cover image. It took 9 years to write Atlas Shrugged. I wrote my best seller in 3 hours. Get on my level, Ayn Rand. They say not to judge a book by its cover but, in the case of writing and selling shitty Kindle books, the cover is all that matters.

The actual insides are an afterthought, so I really had to nail the facade. The image size is surprisingly large and I was on the hunt for a specific look. Uploading the book was a breeze following simple instructions. Then it was just a few hours to wait for approval. Speaking of approval, I totally got caught plagiarizing.

Shortly after my submission, Amazon sent me the following email explaining that they found some content in my book that was freely available on the web. I was busted, and this whole thing was over. Amazon gave me 5 days to either resubmit, to confirm that the book is in the public domain, or to remove the book from submission. This is through a separate Amazon service called Author Pages where people can claim their own work. My pen name came from the suggestion to use a sexy female stripper name like Kendra, Nikki, or Crystal. Amber Ward was made it up on the spot because I thought it looked believable.

With three older brothers, Amber escaped to romance novels at an early age and has been hooked ever since. Amber lives in Ohio with her husband, two daughters, and their spirited Yorkie, Boots. I wanted readers to identify with her passion for romance. The Yorkie is fake.

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Literally every single thing on the author page was pulled out of thin air. Really makes you question some of the shit you see out there. And of course, no best-seller is complete without a few testimonials. Because of that, the most important tactic, according to our insider, is to seed the book with tons of fake reviews. Amazon makes fake reviews super easy. Publishers are given a promotion period of up to five days where the book is free to download. Many authors use this time to solicit reviews from their friends, family, and fake reviewers so they can get the love without the cost.

Most of the reviews were yanked from other books. They all say the same things and reading through them convinced me that they were fake to begin with. I sent the book to 50 friends. This worked super well and, after a couple days, we had 45 reviews with an average rating of 4. Displaying a book in very different non-fiction categories us better than displaying it in similar non-fiction categories. The first category is the most important: Check the list of available categories regularly BISAC comes with a yearly update and be ready to re-categorize your book if something more suitable comes up.

You have to follow the same steps even if your book is not in English. It is always important to get into the right category, but it has a special importance at Amazon. Amazon bestseller ranks are calculated per categories, and it is easier to achieve a higher rank if the competition is smaller.

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Please note that Amazon has separate bestseller lists for paid and free books. But how to get into the right category on Amazon, especially if you are not going through KDP but an aggregator?

Amazon accepts the first two BISAC codes you set and uses them to determine the most closely matching Amazon categories. Thankfully, these domain specific keywords are public: Select the Amazon store of your choice, then pick your preferred category. It is important to check the list of Amazon browse categories every few months to see if anything new pops up. How does it work? Previous articles in the series: Selecting the best Amazon category It is always important to get into the right category, but it has a special importance at Amazon.

Come back to read more about the secrets of keyword optimisation. Self-published books are not eligible for major prizes like the Baileys, the Costa and the Man Booker , and getting shortlisted for major prizes is the only way a literary novel will become a bestseller. The chance of a self-published novelist getting their book reviewed in the mainstream press is the same as the chance of my dog not eating a sausage.

The chance of an indie author being booked for a major literature festival? Donald Trump apologising to Mexico.

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Good writers need even better editors. They need brilliant cover designers. They need imaginative marketers and well-connected publicists. And I mean serious. Providing these services to indie authors is a lucrative business. Indeed, many indie authors keep themselves afloat financially by offering these services to other indie authors: My final caveat is fiscal. You can put all of that effort in, do all that marketing, and still not make a living. Fiona Veitch Smith made the transition from self-publishing to traditional publishing. I do not earn much as a traditionally published author but I earn more than I did as a self-publisher.



But the reality is, of dozens of self-publishers I knew, I was probably the most successful. Publishers and agents have reach. With access to proper distribution networks, they can get physical books into real bookshops. They can represent you at the major book fairs and sell your books to international markets. It generates a lot of noise on social media. It results in many flashy-looking websites from authorpreneurs keen to sell success secrets to other aspiring authorpreneurs.

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You have to forget writing for a living If you self-publish your book, you are not going to be writing for a living. Self-publishing can make you behave like a fool Imagine we have just met. One who may not be able to string a decent sentence together, since your sentences come out as semi-literate strings of hashtags: