Later was a nightly half-hour-long late-night talk show that ran on NBC from until Later typically aired for half an hour at 1: It was succeeded by Last Call with Carson Daly in It was nominated in the same category in , and in the Outstanding Achievement in Graphic Design and Title Sequences category currently called the Main Title Design category in Sportscaster Bob Costas hosted Later from until Costas in on his time hosting Later. In the summer of , NBC decided to again start producing original programming in the 1: Created and produced by Dick Ebersol , the new program was something of a break from the typical American late night TV talk show format of the era; featuring Costas and a single guest having an intense conversation for the entire half hour — without a house band, opening monologue, studio audience or guest musical performances, close to what Tom Snyder had done on Tomorrow in a similar timeslot during the s and would again do on The Late Late Show in the mids.
By the time he got hired for NBC's new late-night talk show, year-old Costas had been with NBC Sports for almost a decade, most prominently as the studio host of their NFL coverage — occasionally getting to branch out into longer form interviews with various athletes. Additionally, since , he had been making regular appearances on Late Night with David Letterman as part of the show's comedy pieces — mostly as a straight man sportscaster providing live commentary of absurd 'events' such as elevator or fire extinguisher races in the RCA Building and search for the Late Night baby.
According to Costas, it was in fact Letterman, an admirer of his sports interviews, who had something to do with Costas getting what turned out to be the Later job by suggesting that the sportscaster could do a late night talk show to senior vice president of NBC Sports Dick Ebersol who had influence beyond NBC Sports owing to a close friendship with the president of NBC's entertainment division Brandon Tartikoff.
Costas interviewed a single guest for 45 minutes to an hour in real time before turning the material over to editors, who condensed it down to 22 minutes plus commercials. These in-depth discussions won Costas much praise for his interviewing skills. Costas resided in St. Louis all through his run on Later , flying to New York City once per week to shoot a week worth of shows, recording all four in a single day.
Snyder's 22 March interview with thirty-seven-year-old Howard Stern who came on Later to plug his Crucified by the FCC CD boxset was particularly notable since the host and the guest, while mostly remaining cordial and civil, aggressively and sarcastically expressed dislike for each other throughout the interview, often engaging in heated, testy, and uncomfortable exchanges.
On Thursday, 3 October , Later' s hour-long three-year anniversary special aired at In late January , to celebrate its fifth year on the air, Later aired a special anniversary show from Los Angeles on the Saturday before that year's Super Bowl being held in Pasadena with Costas pulling double duty that weekend on Later as well as on NBC Sports' Super Bowl coverage. During one of his last shows, Costas said personal considerations led to his decision to leave Later.
He did not want to move his family to New York and felt worn out by the workload consisting of his obligations with NBC Sports and his duties on Later.
Following Costas's departure in February , Later reverted to a conventional talk show format, with young television personality and aspiring actor Greg Kinnear becoming the new host. The show relocated to Los Angeles, where it was taped at NBC Studios in Burbank, California with an opening monologue, studio audience, and comedy bits as well as quick one-segment interview with contemporary TV and movie personalities plugging their projects. Sometime during , he quit Talk Soup and in December of the same year the movie Sabrina opened, a big budget motion picture remake in which Kinnear had a notable supporting role.
The media library is excellent - shows which images you've already used or not. I love that you can set it so the posts are uploaded automatically. I like the timeline preview on Instagram, as well as the Linkinbio feature, which is very useful especially for ecommerce accounts. Also the ability to get notifications to post on Instagram is also handy.
The post planning interface is not very user-friendly. Account switching is weird, it's never clear which social media platform you're managing, and the ability to make one post for multiple accounts at once is missing. I really like the auto publishing function. It helps keep our accounts current, especially when no one is able to post.
I'm actually pretty satisfied right now with this software. They will just need to continue to evolve as the product does. Ability to autopost at set times. Can set up to 30 posts on a FREE membership! Would like to be able to auto-comment on my posts. As a small user, Later has been fantastic. I can set a daily post for pretty much an entire month ahead then sit back and relax.
The user interface is easy to use. Will be looking in the future to upgrade to the paid accounts as I grow. The easy ability to schedule posts to Instagram was the biggest appeal of this software to me. Not many scheduling apps offer this feature, let alone for free. I love that it features the ability to create a social calendar for multiple social channels, all of which can be accessed both on a mobile phone and on a desktop computer.
I have used both mediums for scheduling and I am very happy with the results. Despite the ability to post for free, a user must have their mobile device out for the right day and time a post was scheduled. The reason being you have to open the app and then manually post your saved content. For a fee which I'm sure many brands can afford , the post will publish to Instagram automatically.
Although it posts to FB and Twitter automatically, it can be stressful to remember when you need to have your phone near you for the notification to manually post the saved Instagram post. I've used the free version of the app at an old job where I scheduled content for clients as well as for a non-profit university organization. The results from the nonprofit have been very helpful.
The Later app helps keep current and potential volunteers well-informed and easy to reach. Event-based posts are all about the timing. Too soon and they forget. Too late and there's no point. Later is the perfect way to make sure your message reaches your audience at the right time. Later lets you create a post and assign it a specific day and time. It really excels at scheduling repetitive posts. You can upload to a media library, which keeps a running tally of how many times you've posted an image. The interface is a little clunky.
It's simple and streamlined but perhaps a little too much. Once you get used to it, it's nothing you can't adjust to. Although you can now use Later with several social media platforms, it was originally created for use with Instagram, which is probably why all of your posts have to start with a pic. Makes sense for Instagram; a little frustrating for Twitter. Speaking of twitter, the mobile app is limiting me to characters for my twitter account. The desktop lets me use the full Planning posts ahead of time saves time and minimizes errors. Later is a great tool for helping give the impression that you're bigger than you are and always there for your customers.
This is the only software I use to manage instagram. They have all the needed functionality, including auto publishing and scheduling multiple photos in a single post. It works really well for us. We don't need to be posting on a daily basis so the free version works wonderfully for our business. Very easy to use and easy to set up. Beautiful interface and intuitive. I wish the Later app itself was able to post the content.
What it does, is send a notification and then you have open the post in Instagram and post there manually. This extra step is the only inconvenient thing about this app. Later's visual planner is a huge asset in trying to manage Instagram for clients, and keeping a cohesive visual style.
Additionally, the Later blog is such a great resource for all things Instagram marketing tips, tricks, updates. It's easily my favorite social media blog. I have no issues with the Later app. I typically use Planoly more frequently because that is what I learned to use first, but Later is a great option as well.
I know many social media managers who prefer Later. As a social media manager, there's nothing more important than having a good post planning tool. Later has been a great asset in managing accounts and providing Instagram trainings. Free to use for 30 posts per month 2 accounts. Extremely easy to use, drag-and-drop interface with minimal learning curve. Limited functionality with the free version. Still doesn't have automatic posting to Instagram, while Hootsuite does. Can't add emojis to scheduled posts on computer.
This is the first software I found that let me schedule Instagram posts successfully. It also has a very clean, pleasing interface and great way to help you visualize the content you are sharing. A lot of other options promise the ability to schedule posts, but really only let you plan out what you'll share without the software actually posting it on its own. This is a huge game changer for me, enabling me to share content more freely and strategically.
The only issue I've had is with cropping images that aren't square. Sometimes it provides an error message about the crop ratio but I will have a difficult time finding a crop that works, having to take more of a trial and error approach. Other than that minor issue, I have loved everything about Later! Being able to post content without having to do so manually at the precise time I want to share it, opens up when I can share things, which has been huge for helping create consistent content and building up my audience. This is the easiest scheduling platform I've used and I've used a few.
Offers hashtag suggestions for IG. All my social media platforms can be done at once. Support is prompt and excellent. Hashtag suggestions are provided for instagram only, it would be good if they could show trending twitter ones - I have made the suggestion which is going to be worked on. I have used other social media scheduling platforms but find Later to be the easiest and quickest to use.
The simple features go a long way in making this software easy to use and effective. I love that you have a photo library right there when you're creating content for the week or month. It's such an easy visual snapshot for best creating your feed. I also really love that you can save captions! I've been able to save sets of different hashtags to use for our variety of posts. So much easier not to have to reinvent the wheel and type of 20 different hashtags each time. Really my only complaints were limitations of the free version, you can't post videos or multiple photos on a post when using the free version.
That being said, we've been so happy with the free version, we're now opting for the paid version. Later has been a life saver! We've been able to make such better use of our time and post with a planned strategy. It's user friendly, and their app is amazing too. Very nice not to have to be tied to a computer to schedule our posts.
This sis a pain. I hope they fix it soon. This tool is necessary for Instagram account managers, let's you schedule posts and overall makes things easier. They are bound by what Instagram allows so there are always ways to get better that maybe they will never be able to to do.
It would be great if we could access instagram filters from inside the later app to edit images in a more authentic to instagram fashion. I also hate that we can't tag other users in the image. I like that I can post on to multiple social networks and get suggested hashtags. Scheduling for facebook isn't something new, but being able to schedule on an actual calendar using Later's interface is a dream come true. Scheduling for Instagram isn't new either, but autoposting at a scheduled time is! And boy has it made my instagram account a dream to oversee.
Since it's web based, I've lost a few things I was working on during powercuts where a local piece of software might have saved it's info. The pricing tiers are a little bit strange to me. Very easy to use. The drag and drop option, which made planification very easy. But I think my very best featuring is the grid view. The maximum of 30 posts per month on the free version was a little bit annoying because sometime I wanted to make more.
But it did not happened often, so the maximum of 30 is still a lot. There are so many tips and tricks on their blog which perfectly flows with what their website is all about. It allows you to link photos and the bio which is helpful. The website is much more user-friendly than the app, which is annoying seeing as most social media is done through mobile.
theranchhands.com (@latermedia) • Instagram photos and videos
If Later could include a first comment option within the scheduling in the post it would really improve. Scheduling content for social media posting, analytics, and new social media trends given by the website. Functionality, usability and features. Later makes it easy to schedule social media in advance and save frequently used hashtags and captions too.
I Love that I can set up my Instagram post through the computer and automatically set it up to schedule it at a certain time! This has helped me so much in actually keeping my Instagram account current. I used to procrastinate posting bc of all the transfer my work from computer to phone to have to do so, but with this I can do it all from the computer now! Also, you can save your hashtags so you dont have to redo those each time!
The only thing I find I don't like is that if I automate it, I have to choose a cropped version of my photo instead of posting it full length as I can choose to do it if do it manually. I often do not like to crop my photos as I am a photographer and I like it to be shown how i shot it. I hope that get fixed in the future. I've tried several different Instagram schedulers, and they all work virtually the same way. Later is similar, but the best part is probably its calendar feature. Its well thought out and visually very easy to get a quick grasp of your post schedule.
It's also easier to use than many others I've tried. The downside to Later is the Achilles' heel of the others I've tried: Posting to Instagram is not like posting to other apps; the "scheduling" feature is more like a reminder to post a certain image or video that you've already created. You have to be present when the notification goes off to actually post it.
This may not be a problem for some, but if you post on a different device than you carry around with you, it can present problems. Of course, if you post frequently you will need to upgrade. I love that I can plan my Instagram feed by design with this software. I also love that I can write my captions ahead of time instead of on my phone. I especially like that I can have a library of media to choose from to post.
There really isn't anything I don't love. I guess I wish I could post more than 30 Instagram posts for the free plan. I use this for a blog and educational website's Instagram feed. I use it to automate posting on Instagram. I like that this platform is reliable not some shady website with broken English because I tried a few of those to no avail. It lets you publish and schedule your posts on Instagram in advance, so you can plan ahead. It is such a useful functionality. What I find inconvenient or even bad, is that you can't pay the monthly fees with PayPal. The only way to pay for them is by credit or debit cards.
I like the feature for the custom links in the bio, I like that you can edit each post for each social media platform before posting, I love how you even have a feature to add multiple links to one post on Instagram and I love the analytics! I would love to see my most popular hashtags and active followers. It would just add a value to my company and make me know my statistics. It really helps with social media planning or posting when you know you won't be there to write out the caption. I have multiple accounts I wanted to use it with and it wouldn't let me toggle easily.
I use the free version, and I'm impressed by the different things I'm able to do without paying a penny. It's easy to figure out and navigate, and so far I haven't had any issues. There are certain capabilities that should be included in the free version that aren't, such as instagram stories, tagging people, and adding location. This software was a serious game changer for me to post on social media for work.
It is so easy to use and the makes posting to multiple platforms daily so effortless. I love that it can be used on a computer or phone and works the same way for both. Once the feature was added to create multi-image Instagram posts, we were able to preset all of our social media posts weeks in advance without having to schedule times to go back in and post those types of posts manually.
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I wish there was an intuitive way to categorize my images as I upload them. We often upload anywhere from 15 to 50 images at a time to pull from throughout the month, so it would be helpful to be able to categorize them so we could locate them more easily later. A great planning content tool, nice if you take part of a 30 days challenge. You can program all your post in a bulk.
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I don't like the need to validate the post on my phone before it could be posted because I have no phone access at home. It's super easy to use, user friendly. LOVE link in bio! Bought this service just for that and it's proved itself. Wish there were more features, like tagging a product, more facebook features for sure. Later lets you plan, schedule, and post content on your Instagram business account.
No more hassle of having to continually go into the app overtime you want to post something to Instagram! This software isn't necessarily needed, but it does save you time and is a lot more convenient than posting natively on Instagram. If money is an issue for you, I would forego using this software. Later has some great features, especially with Instagram. I love how you can map out your posts within the app.
While I love the expertise it shows with Instagram, we've just found that other systems that do the same thing such as Buffer, would work better for our business. It wasn't as easy to figure out as some other social media planners that I've used. I had to google how to do things because I couldn't easily find the buttons or figure it out and I feel I'm pretty "techy": I really like this software for managing a business Instagram account. This is all on the basic free account plan.